Advertising About Google AdWords Google offers a pay-per-click advertising program. This is it. When a visitor to Google.com types in a search term such as "Des Moines OWI Lawyers" and clicks search, two types of results will appear. Advertiser websites at the top and right of the screen then the organic search results appear below. Organic results are pages that appear that are related to the search topic but they do not pay for advertising space. Pay-per-click means that you only pay Google for the clicks on your sponsored link. If a user sees your ad following the Google search then they click on it, you will pay for that click. How does it work? You must bid on keywords such as "OWI" or "Drunk Driving" or "Des Moines Lawyer." The higher you bid on a keyword, the higher in the rankings your ad will appear and the more likely the person doing the search will see your ad. You don't need to spend a fortune on this. You can set caps such as no more than $10 per day. We have experience in using Google Adwords and will make recommendations to you on how to give it a try. Home  –  Plans  –  Get Started  –   Services  –  SEO Advertising  –  Payment Center  –   Links  –  Contact